Automotive
Automotive
The power of digital engagement for automakers
In 2018, Bank of America launched an AI-driven virtual assistant called ‘Erica’ in its mobile app. The goal was to bring a more personalized experience to its customers. Since its...
March 5, 2024
Automotive
The challenges of increasing vehicle recall completions
Automakers are recalling vehicles more than ever before. Over the last decade, at least 28 million vehicles were recalled every year for safety defects. In fact, more vehicles were recalled...
January 16, 2024